5 Ways to Use This Year's Unspent Budget for 2025 eCommerce Success
As we head into Q4, now’s the perfect time to make the most of your unspent marketing, research, or innovation dollars. There’s a variety of quick and impactful services designed to propel your growth and set you up for success in 2025. Whether you’re looking to optimize your digital shelf product listings, refresh your DTC site, or uncover new growth categories, these focused projects can be done now and will give you the insights and tools you need to hit the ground running in the new year.
Do a deep dive into your category and top competitors to discover your strategic advantage.
BOLD will deliver a comprehensive deep dive into your category and top competitors, offering a detailed assessment that includes a full category and competitive analysis, on-platform SEO research, and insights into portfolio and pricing strategies. We’ll evaluate communication, pricing, ratings, reviews, and listing quality to uncover opportunities for you to differentiate from your competitors. With these insights, we develop a tailored strategy to inform your creative approach and media campaigns, making sure your retailer presence stands out as best in class.
Overhaul your top PDPs to maximize sales.
BOLD’s PDP optimization service revamps your top Amazon and Walmart listings with data-driven, SEO-optimized content designed to drive conversions. The process provides thorough keyword research, creative content and copy development, and set-up of refreshed PDP content and A+ content to ensure your product pages connect with customers, win the click, and boost sales conversion.
Enhance Your DTC Performance with an End-to-End UX and SEO Audit
Our DTC website audit uncovers untapped opportunities in your site's path to conversion and provides keyword research to find your best terms for copy. Our audit includes an in-depth assessment of your site’s design, UX, communication, and shopping experience to support seamless navigation and frictionless buying. We'll analyze traffic sources, value propositions, and user experience. The report will also benchmark against two competitor sites for a full market view to provide a comprehensive report with a punch list of tailored enhancement recommendations.
Power up your PDPs and media campaigns with a Brand video.
Video assets can grab attention and enhance your sales funnel. BOLD will refresh your PDPs and media campaigns with impactful, high-quality video that showcases your brand or product line. These 10-15-second videos can utilize your existing footage combined with custom graphics and animations developed by BOLD. This service includes creative strategy, storyboard development, and video formatting for multiple platforms, including Amazon, social media, and display ads to deliver content that reaches and resonates with your customer.
Pinpoint new growth opportunities with an in-depth Ratings and Reviews Analysis.
BOLD’s ReviewIQ analytics service uses proprietary NLP and AI technology to analyze over 100,000 reviews from your brand and competitors, uncovering actionable insights and identifying potential opportunities and threats in your category. Traditional voice-of-the-customer analysis is often slow or based on small, ad-hoc samples. ReviewIQ delivers fast, data-driven insights that can inform agile adjustments to your value proposition. This service is part of our BOLD Labs suite, designed to help brands rapidly accelerate growth and minimize risk at every stage of the product lifecycle.
Let’s get started.
Get in touch with BOLD today to customize a quote and timeline for your brand!
