Bold Strategies, Inc. is excited to announce the appointment of Andy Murray as our Strategic Advisor.

Murray is an influential leader and change maker operating at the intersection of retail, digital marketing, and professional services since he founded the global shopper marketing agency Saatchi and SaatchiX in 2004. He recently repatriated from the UK where he was Chief Customer Officer for Walmart’s Asda retailer.

In addition to various board assignments, he is currently CEO of BigQuest Advisory and Founder and Chair of the University of Arkansas’s Walton College of Business Customer-Centric Leadership Initiative.

“I’m excited to work with BOLD as they continue their growth,” says Murray. “Their unique end-to-end eCommerce approach addresses a major pain point in consumer goods. There’s unlimited potential to take this further!”

“Andy’s a brilliant strategic thinker and visionary," says Allan Peretz, BOLD’s CEO. "He’s already had a big influence on our plans. I’m beyond proud to have him as part of the BOLD story and team.”

Murray will work with BOLD’s leadership team on a variety of strategic marketing initiatives including the expansion of the company’s recently announced Bold Labs offering and several other services launching late 2022. He’ll also help the team to build the talent, structure, and processes needed to enable continued growth.

You can check out the full press release here or subscribe to our newsletter to stay up to date with BOLD!