For large branded goods companies today, “third party” eCommerce marketplaces are a headache. They are messy, ...
Allan Peretz
Allan's an accomplished eCommerce leader with experience on brands of all sizes including SK-II, The Art of Shaving, Samsung, and Pampers. He's responsible for maintaining the strategies and "playbook" that we use to grow your business.
Recent Posts
How to Use Digital Shelf Analytics to Build Better Strategy
Posted by Allan Peretz,
Jan 05, 2023
Your digital shelf is where your brand converts shoppers. It includes content for any digital storefront that’s owned by ...
6 Tips to Optimize Your Portfolio for the Digital Shelf
Posted by Allan Peretz,
Dec 01, 2022
As 2022 wraps up, eCommerce sales have hit another major growth milestone. U.S. shoppers spent more than $1 trillion ...
Protect Your Brand's "Buy Now" Box on Amazon
Posted by Allan Peretz,
Nov 21, 2022
As the holiday season hits high gear, we know that the increased buying on Amazon is likely to also usher in a wave of ...
What the Latest Amazon Ads Capabilities Mean for CPG Brands
Posted by Allan Peretz,
Nov 07, 2022
At October’s Unboxed 2022 event, Amazon Ads