As a Junior Art Director at BOLD, I design various forms of media for our diverse CPG clients. I have designed websites, ...
BOLD's Brit-Born COO on Why He Loves the Fourth
Posted by Matt Parry,
Jul 03, 2023
I love July 4th. I love the fireworks, I love the decorations, I love the “Americana” of it, and I obviously love the ...
What the Potential TikTok Ban Could Mean for Media Plans
Posted by Amanda Ashley,
Mar 23, 2023
You've seen the headlines that the U.S. could ban TikTok in the near future. Even as the ban looms, many brands are ...
A Second Look at Third Party Selling
Posted by Allan Peretz,
Feb 28, 2023
For large branded goods companies today, “third party” eCommerce marketplaces are a headache. They are messy, ...
Retail Recon: Probiotics on Amazon
Posted by Taylor Pannell,
Feb 06, 2023
The Probiotics category is quite large, with monthly sales of over $75 million a month and dominated by a few significant ...